How to choose washi tape
Updated June 2026Independently researchedNo paid placement.
The best washi tape for you depends on what you plan to do with it: decorative journaling, gift wrapping, or labeling. Look for tapes with strong but repositionable adhesive, a decent width variety, and patterns that match your style. Skip the cheapest mystery rolls and stick with reputable brands like MT, washi, and Scotch for consistent quality.
What is washi tape and why is it so popular?
Washi tape is a decorative masking tape made from natural fibers like bamboo, hemp, or rice paper, which gives it a slightly textured, fabric-like feel. Unlike standard masking tape, it’s semi-transparent, tears easily by hand, and is designed to be repositionable without leaving sticky residue. That combination makes it a favorite for bullet journaling, scrapbooking, card making, and even light home decor projects. The popularity exploded because it’s forgiving: you can peel it up and stick it down again without damaging paper or painted walls. It also comes in an endless variety of colors, patterns, and widths, so it’s easy to match any aesthetic. Just keep in mind that not all washi is created equal, cheaper rolls may have weaker adhesive or thinner paper that tears unevenly.
How do I choose the right width and length?
Washi tape typically comes in widths from about 6 mm (thin, for fine lines) up to 50 mm (wide, for backgrounds or covering large areas). The most common width is 15 mm, which works well for journaling borders and general decoration. If you’re planning to use tape as a label or to seal envelopes, a narrower width like 10 mm is easier to handle. Length also matters, most rolls are 7 to 10 meters, but some budget packs offer shorter rolls. For heavy use, look for longer rolls or multi-packs; for occasional crafting, a few short rolls are fine. Always check the product description for width and length, because the visual size of a roll can be deceiving.
What are the best washi tape brands for quality and design?
The gold standard is MT (Masking Tape) from Japan, which pioneered washi tape and is known for its consistent adhesive, crisp patterns, and wide range of colors. Other reputable Japanese brands include washi (the generic term, but also a brand) and Aimez, which offer high-quality prints and good opacity. For budget-friendly options, Scotch Expressions and Duck brand have decent quality, though the patterns may be less intricate. If you want unique, artistic designs, look at small independent shops on Etsy or brands like Washi Tape Shop. They often source from Japanese manufacturers and offer exclusive patterns. Avoid no-name brands from discount stores, they can be too sticky, too thin, or have poor color payoff.
How should I store washi tape to keep it sticky?
Store your washi tape flat, away from direct sunlight and heat. Sunlight can fade the colors and dry out the adhesive, while heat can make the tape curl or become overly sticky. A cool, dry drawer or a dedicated craft box works well. Keep rolls in their original plastic sleeves if you have them, or use a washi tape organizer with dividers. If a roll gets dusty, wipe it gently with a dry cloth. Avoid storing tape on its side for long periods, as the edges can get bent and cause tearing when you pull.
Can washi tape be used on walls and other surfaces?
Yes, washi tape is safe for most painted walls, glass, and plastic because the adhesive is low-tack and designed to be removable. It’s great for temporary wall art, photo collages, or labeling storage bins. However, on textured walls (like stucco or brick) the tape may not stick well and can peel off easily. On paper, it’s generally safe, but very delicate or thin paper (like tissue paper) might tear when you remove the tape. For fabric, it works for temporary marking but may not hold under stress. Always test a small area first, especially on painted surfaces, to ensure the paint doesn’t lift.
How do I remove washi tape without damaging my project?
The key is to peel slowly and at a low angle, pull the tape back on itself rather than straight up. This reduces stress on the adhesive and the surface. If the tape has been on for a long time, you can warm it gently with a hairdryer on low heat to soften the adhesive. If any residue remains, a dab of rubbing alcohol or a sticky-tape remover like Goo Gone will clean it up. For paper, you can use a soft eraser to rub off leftover adhesive. Avoid using water on paper, as it can cause wrinkling.
Frequently asked questions
Is washi tape the same as masking tape?
No. Washi tape is made from natural fibers and has a lower-tack adhesive, making it more repositionable and easier to tear by hand. Masking tape is usually stronger, less decorative, and can leave residue if left on too long.
Can I write on washi tape with a pen or marker?
Yes, most washi tapes accept ballpoint pens, gel pens, and permanent markers. However, some glossy or coated tapes may smudge, so test on a scrap piece first. For best results, use a fine-tip permanent marker.
How long does washi tape last?
With proper storage (cool, dry, away from sunlight), washi tape can last for years. The adhesive may weaken over time, but it’s generally very stable. Avoid extreme heat or humidity, which can degrade the tape faster.
Can washi tape be reused?
Yes, washi tape is designed to be repositionable, so you can peel it up and stick it again multiple times. However, after several reuses, the adhesive will pick up dust and lose stickiness. For best results, stick it to a clean surface each time.
Is washi tape acid-free?
Most quality washi tapes are acid-free, which makes them safe for scrapbooking and archival projects. Check the product label, brands like MT and washi explicitly state acid-free. Cheaper tapes may not be, so if preservation matters, choose reputable brands.
What’s the difference between washi tape and washi stickers?
Washi tape comes on a roll and is cut to length, while washi stickers are pre-cut shapes or designs on a backing sheet. Stickers are easier for precise placement but less flexible for borders or wrapping. Many crafters use both.