Kids Backpack Picks

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Best kids backpacks for 2026

Updated June 2026Independently researchedNo paid placement.

Quick answer

The Pottery Barn Kids MacKenzie Backpack is our top pick for its premium materials and customizable options that let kids express themselves.

For a reliable everyday classic, the JanSport SuperBreak Plus offers unbeatable value, while the L.L.Bean Original Book Pack is built to survive years of rough handling.

A school backpack is a kid’s daily companion, carrying everything from homework to lunch, gym clothes to art projects. The right one balances comfort, durability, and enough organization to keep chaos at bay. Weight matters: a bag that’s too heavy empty will only get worse as the year goes on. Look for padded shoulder straps, a breathable back panel, and a sturdy bottom that won’t sag. Beyond durability, consider your child’s age and needs. Little ones need easy-to-use zippers and fun designs; older students want laptop compartments and multiple pockets. And never underestimate the power of letting your child pick the color or pattern, a backpack they love is more likely to stay off the floor and actually get used.

Best overall

Pottery Barn Kids MacKenzie Backpack

The premium choice with personalization

4.6out of 5

A beautifully made backpack that feels substantial and looks great. It’s on the pricier side but holds up well and offers fun personalization options. The thick padding and structured base keep books from poking into your child’s back.

Price range: $$$$

Check price on Amazon →
Runner-up

JanSport SuperBreak Plus Kids School Backpack

The do-it-all default

4.8out of 5

The classic choice that just works. Lightweight, durable, and available in a huge range of colors and patterns. It’s a solid value that rarely disappoints, though it keeps things simple, no laptop sleeve or extra pockets.

Price range: $

Check price on Amazon →
Best value

Under Armour Scrimmage 2.0 Backpack Kids

Great for active kids

4.3out of 5

A sporty option with a water-resistant bottom and a padded back panel. It’s tough enough for daily school use and has reflective details for safety. The main compartment’s narrow opening can make packing a challenge, and the straps sometimes slip.

Price range: $$

Check price on Amazon →
The comparison table below highlights key differences in size, features, and price range for quick side-by-side shopping.
AwardModelOur scorePriceBest for
Best overallPottery Barn Kids MacKenzie Backpack4.6 / 5$$$$Families who want a long-lasting, personalized backpack with premium materials and who areCheck price →
Runner-upJanSport SuperBreak Plus Kids School Backpack4.8 / 5$Families seeking a reliable, no-fuss backpack at a budget-friendly price that will last thCheck price →
Best valueUnder Armour Scrimmage 2.0 Backpack Kids4.3 / 5$$Kids who walk or bike to school and need a durable, water-resistant bag with extra safety Check price →
Best for toddlersSkip Hop Kids Backpack Zoo Pack Little Kid4.5 / 5$$Toddlers and preschoolers who need a lightweight, fun backpack for daycare or very light cCheck price →
Best durableL.L.Bean Original Book Pack Kids4.7 / 5$$Parents who want a backpack that can handle heavy textbooks and still look good year afterCheck price →

The picks in detail

1. Pottery Barn Kids MacKenzie Backpack: The premium choice with personalization

Best overall
4.6out of 5

A beautifully made backpack that feels substantial and looks great. It’s on the pricier side but holds up well and offers fun personalization options. The thick padding and structured base keep books from poking into your child’s back.

Pros

  • Customizable embroidery or patches for a unique look
  • Thickly padded shoulder straps and back panel
  • Sturdy, reinforced bottom that stands up on its own
  • Multiple compartments including a padded laptop sleeve

Cons

  • Noticeably heavier than other options when empty
  • High price point may put it out of budget for some families

Who it’s for

Families who want a long-lasting, personalized backpack with premium materials and who are willing to invest in quality.

2. JanSport SuperBreak Plus Kids School Backpack: The do-it-all default

Runner-up
4.8out of 5

The classic choice that just works. Lightweight, durable, and available in a huge range of colors and patterns. It’s a solid value that rarely disappoints, though it keeps things simple, no laptop sleeve or extra pockets.

Pros

  • Extremely lightweight, comfortable for all-day wear
  • Iconic design that appeals to kids and parents alike
  • Very affordable, especially for the quality
  • Machine washable for easy cleaning

Cons

  • No padded laptop sleeve or tablet compartment
  • Limited internal organization; everything ends up in one main compartment

Who it’s for

Families seeking a reliable, no-fuss backpack at a budget-friendly price that will last through elementary or middle school.

3. Under Armour Scrimmage 2.0 Backpack Kids: Great for active kids

Best value
4.3out of 5

A sporty option with a water-resistant bottom and a padded back panel. It’s tough enough for daily school use and has reflective details for safety. The main compartment’s narrow opening can make packing a challenge, and the straps sometimes slip.

Pros

  • Water-resistant base protects against wet ground
  • Padded mesh back panel adds breathability
  • Reflective logos and trim for visibility in low light

Cons

  • Narrow opening makes it tricky to pack binders or folders
  • Shoulder straps can loosen during wear and need readjusting

Who it’s for

Kids who walk or bike to school and need a durable, water-resistant bag with extra safety features.

4. Skip Hop Kids Backpack Zoo Pack Little Kid: Perfect for tiny tots

Best for toddlers
4.5out of 5

Adorable animal designs that little kids love, with kid-friendly features like easy-open zippers. It includes a matching lunch bag, making it a complete set for preschool or daycare. Just note it’s small and not meant for kindergarten workloads.

Pros

  • Fun character faces (owl, unicorn, dinosaur, etc.) that kids adore
  • Easy-to-grip zippers that small hands can manage
  • Includes a coordinating lunch bag, a huge plus for parents

Cons

  • Small size won’t fit standard folders or larger lunch boxes
  • Lacks structure; tends to flop over when set down

Who it’s for

Toddlers and preschoolers who need a lightweight, fun backpack for daycare or very light carrying.

5. L.L.Bean Original Book Pack Kids: Built to last (and last)

Best durable
4.7out of 5

Exceptionally sturdy construction with a famous lifetime warranty. It’s a bit heavy for younger children but will survive years of heavy loads. The padding is generous, and the zippers are tough, though interior organization is minimal.

Pros

  • Lifetime guarantee that covers defects and wear
  • Thickly cushioned back panel and straps for comfort
  • Wide selection of colors and sizes

Cons

  • Heavier than average, even when empty
  • Few internal pockets; everything goes into the main compartment

Who it’s for

Parents who want a backpack that can handle heavy textbooks and still look good year after year, backed by an unbeatable warranty.

Best for specific needs

Best for toddlers and preschoolers

Little kids need a backpack that’s small, lightweight, and fun. The Skip Hop Zoo Pack delivers with adorable animal faces and easy-to-use zippers. It also comes with a matching lunch bag, which simplifies morning routines. Just know it’s best for daycare or very light use, not for full kindergarten supplies. Our pick: Skip Hop Kids Backpack Zoo Pack Little Kid.

Best for heavy loads and long-term durability

If your child carts around thick textbooks or you want a bag that will survive multiple kids, the L.L.Bean Original Book Pack is a workhorse. Its thick padding and rugged construction stand up to daily abuse, and the lifetime warranty gives you peace of mind. The trade-off is extra weight, so it’s better for older elementary students and up. Our pick: L.L.Bean Original Book Pack Kids.

Best for personalization and style

Kids love a backpack that feels uniquely theirs. The Pottery Barn Kids MacKenzie Backpack lets you add embroidery or patches, making it a standout choice. The premium materials and structured design also mean it holds up well over time. It’s an investment, but one that pays off in both looks and longevity. Our pick: Pottery Barn Kids MacKenzie Backpack.

Our verdict

No single backpack works for every child, but the Pottery Barn Kids MacKenzie earns the top spot for families who prioritize quality and customization. For most school-age kids, the JanSport SuperBreak Plus delivers unbeatable value and simplicity, while the L.L.Bean Original Book Pack is the go-to for heavy-duty use. Choose based on your child’s age, typical load, and personal taste, and don’t forget to let them have a say in the color.